Cupit is a design concept for a platform that makes it fun and rewarding to reuse. Cupit consists of leak-proof, reusable SMART coffee lids and a loyalty rewards system that incentivizes their use and the use of reusable mugs in coffee shops, in order to reduce paper coffee cup and lid waste. 

We were a finalist at the Ontario Sustainable Design Awards 2014 and won the Uken Games Mobile Gamification contest at Startup Hub 2014.